Buy movies and TV shows from the Apple TV app

Buy movies and TV shows, download or stream them, and watch them anywhere with the Apple TV app.

Before you buy

* To stream a video on Apple TV, smart TVs, or streaming devices, select Play.

  • Buy, then download or stream

  • Learn about a movie or TV show

Buy, then download or stream

Follow the steps below for your device.

On your iPhone, iPad, or iPod touch

Open the Apple TV app, tap the Watch Now tab, then tap a category, like Movies, TV Shows, or Kids. Or tap Search to find a specific movie or TV show.

When you want to buy something:

  1. Tap a movie or TV show.
  2. Tap the Buy price, then tap Purchase. To buy a season or Season Pass for a TV show, scroll down to How to Watch, then tap Buy Seasons. You might need to sign in with your Apple ID.
  3. To play your video, tap.  Or tapdownload button to download the video to your device.
  4. To find your movies and TV shows, go to the Library tab.

On your Mac

Open the Apple TV app, then go to Watch Now, Movies, TV Shows, or Kids at the top of the screen. Or go to Search in the upper-right corner to find a movie or TV show.

When you want to buy something:

  1. Click a movie or TV show.
  2. Click the Buy price, then click Purchase. To buy a season or Season Pass for a TV show, scroll down to How to Watch, then click Buy Seasons. You might need to sign in with your Apple ID.
  3. To play your video, click. To download the video to your Mac, click.
  4. To find your movies and TV shows, go to the Library tab.

On your Apple TV, smart TV, or streaming device

The Apple TV app is built in to Apple TV and is available on compatible smart TVs and streaming devices.

Open the Apple TV app, then go to Watch Now, Movies, TV Shows, or Kids at the top of the screen. Or go to Search to find a movie or TV show.

When you want to buy something:

  1. Select a movie or TV show.
  2. Select the Buy price. To buy a season or Season Pass for a TV show, scroll down to How to Watch, then select Buy Seasons. You might need to enter your Apple ID password to complete your purchase.
  3. To watch your video, select Play. You can't download videos to your Apple TV, smart TV, or streaming device.
  4. To find your movies and TV shows, go to the Library tab.

In iTunes on your PC

Open iTunes on your PC, select Movies or TV Shows from the pop-up menu in the upper-left corner, then click Store in the navigation bar. Or go to Search to find a movie or TV show.

When you want to buy something:

  1. Click a movie or TV show.
  2. Click the Buy price to purchase an entire season. Or click the price next to an episode to purchase a single episode. You might need to sign in with your Apple ID. For TV shows, you can find options for buying seasons and Season Passes at the bottom of the product page.
  3. To play your video, click. To download the video to your computer, click.
  4. To find your movies and TV shows, go to Movies > Library or TV Shows > Library.

Learn about a movie or TV show

If you want to know more about the release date, audio languages, subtitles, rating, or iTunes Extras offered with a video, check the information page for a movie or TV show.

  • If you see4K ,Dolby Vision ,Dolby Atmos , orHDR near a movie's name, you can watch it in higher-quality video formats on compatible devices.* Learn more about 4K, HDR, Dolby Vision, and Dolby Atmos.
  • If you seeCC orSDH near a video's name, the video includes closed captioning or subtitles for the deaf and hard of hearing. Learn how to turn on subtitles and audio languages.
  • If you seeAD near a video's name, the video includes audio-described content. This means an optional audio track will describe non-verbal moments and action in the movie. Learn more about audio-described content.
  • To see if a movie includes bonus features, like deleted scenes, trailers, or commentary, scroll down to How To Watch and look for Includes iTunes Extras under Buy. Get help with iTunes Extras.
  • If you have a Season Pass or Multi-Pass for all current and future episodes of a TV show, you can find details about the pass at the bottom of the product page. When a new episode is available, you'll get a notification and an email.

*4K, Dolby Vision, Dolby Atmos, HDR, and iTunes Extras (if included) are only available with high-quality (HD) movie purchases.

Learn more

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